Honest Comparison
PeakIntent vs
HomeAdvisor
A side-by-side look at PeakIntent and HomeAdvisor (now Angi Leads) — lead exclusivity, pricing posture, contracts, and who each is best for.
A Note On The Brand
HomeAdvisor was integrated into Angi; the lead-purchase product for service professionals is now branded Angi Leads. Because many providers still search for "HomeAdvisor", this page addresses the HomeAdvisor / Angi Leads model directly. For a comparison against the Angi marketplace experience, see our PeakIntent vs Angi page.
At A Glance
| PeakIntent | HomeAdvisor / Angi Leads | |
|---|---|---|
| Lead model | Direct routing; exclusive option standard | Lead purchase; same lead typically sent to multiple pros |
| Lead exclusivity | Available as a standard option | Generally shared |
| Pricing structure | Pay per delivered lead, no membership | Historically: membership / annual fee plus per-lead charges |
| Contracts | None — pause or stop any time | Annual / subscription terms |
| Geographic targeting | Neighborhood / subarea level | ZIP and category based |
| Public profile | No public profile | Profile + reviews on Angi consumer site |
What They Share
- Both serve U.S. home and professional service categories.
- Both charge providers (not consumers).
- Both deliver leads electronically.
Where They Differ
- Exclusivity. HomeAdvisor / Angi Leads typically sells the same lead to multiple pros. PeakIntent offers exclusive delivery as a standard option.
- Membership. HomeAdvisor / Angi Leads has historically charged a membership fee on top of per-lead costs. PeakIntent has no membership.
- Targeting granularity. PeakIntent targets neighborhood-level subareas. HomeAdvisor / Angi Leads targets ZIP and category.
- Customer experience. HomeAdvisor / Angi Leads connects to Angi's consumer marketplace where customers can browse pros and reviews. PeakIntent has no consumer-facing profile.
HomeAdvisor / Angi Leads Is The Better Fit When…
- You want presence on the Angi consumer site with reviews.
- You are comfortable with a shared-lead model and have a fast intake process.
PeakIntent Is The Better Fit When…
- You want exclusive leads (one provider per lead) as a standard option.
- You want pay-per-delivered-lead pricing with no membership or annual fee.
- You want neighborhood-level targeting and direct CRM delivery.
- You want to start, pause, or stop without contracts.
Frequently Asked Questions
Compare Pricing in Your Market
See exact per-lead pricing for your service and area in under two minutes.