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Honest Comparison

PeakIntent vs
HomeAdvisor

A side-by-side look at PeakIntent and HomeAdvisor (now Angi Leads) — lead exclusivity, pricing posture, contracts, and who each is best for.

A Note On The Brand

HomeAdvisor was integrated into Angi; the lead-purchase product for service professionals is now branded Angi Leads. Because many providers still search for "HomeAdvisor", this page addresses the HomeAdvisor / Angi Leads model directly. For a comparison against the Angi marketplace experience, see our PeakIntent vs Angi page.

At A Glance

  PeakIntent HomeAdvisor / Angi Leads
Lead modelDirect routing; exclusive option standardLead purchase; same lead typically sent to multiple pros
Lead exclusivityAvailable as a standard optionGenerally shared
Pricing structurePay per delivered lead, no membershipHistorically: membership / annual fee plus per-lead charges
ContractsNone — pause or stop any timeAnnual / subscription terms
Geographic targetingNeighborhood / subarea levelZIP and category based
Public profileNo public profileProfile + reviews on Angi consumer site

What They Share

  • Both serve U.S. home and professional service categories.
  • Both charge providers (not consumers).
  • Both deliver leads electronically.

Where They Differ

  • Exclusivity. HomeAdvisor / Angi Leads typically sells the same lead to multiple pros. PeakIntent offers exclusive delivery as a standard option.
  • Membership. HomeAdvisor / Angi Leads has historically charged a membership fee on top of per-lead costs. PeakIntent has no membership.
  • Targeting granularity. PeakIntent targets neighborhood-level subareas. HomeAdvisor / Angi Leads targets ZIP and category.
  • Customer experience. HomeAdvisor / Angi Leads connects to Angi's consumer marketplace where customers can browse pros and reviews. PeakIntent has no consumer-facing profile.

HomeAdvisor / Angi Leads Is The Better Fit When…

  • You want presence on the Angi consumer site with reviews.
  • You are comfortable with a shared-lead model and have a fast intake process.

PeakIntent Is The Better Fit When…

  • You want exclusive leads (one provider per lead) as a standard option.
  • You want pay-per-delivered-lead pricing with no membership or annual fee.
  • You want neighborhood-level targeting and direct CRM delivery.
  • You want to start, pause, or stop without contracts.

Frequently Asked Questions

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